Customer stories

How Marquee increased customer resolution speed by 54%

How Marquee increased customer resolution speed by 54%
About
Marquee is a digital commerce platform helping growing brands manage customer experiences across multiple channels. Its teams support thousands of daily interactions spanning product questions, account requests, orders, and post-purchase support.
Industry
E-commerce technology
Company size
50-75 employees
Founded
2018

Challenge

As Marquee's customer base expanded, support volume grew faster than its team could comfortably manage. Agents spent significant time answering recurring questions, searching across internal resources, and manually routing requests to specialists.

Response times increased during peak periods, while valuable support capacity was being consumed by repetitive work that rarely required human judgement.

Approach

Vesper analysed Marquee's support workflows and identified where AI could reduce repetitive work while keeping agents in control of complex conversations.

The rollout focused on:

  • Automate recurring reports and approvals
  • Route incoming requests intelligently
  • Synchronize data between core systems
  • Flag exceptions for human review

Each workflow was introduced gradually, allowing Marquee to validate performance before expanding automation across the organization.

Solution

Vesper connected Marquee's customer conversations, knowledge resources, and support workflows into one intelligent system. Common requests could be resolved automatically, while complex cases reached the right agents with relevant context already prepared.

The new system helped Marquee:

  • Automatically classify and assign requests
  • Generate reports from live data
  • Streamline routine approval processes
  • Surface operational issues instantly
  • Scale workflows without added complexity

Within four months, average resolution speed improved by 54% while Marquee continued growing its customer base without proportionally expanding its support team.

“Vesper changed how our support team handles scale. Customers get answers faster, while our agents have more time for conversations where their experience and judgement genuinely make a difference.”
Joseph Gibson
CEO, Marquee Technologies

Results

54%
Faster customer resolution
41%
Fewer ticket transfers
3.2×
More requests handled

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